How to use Drip Campaigns

The Drip Campaign feature on Pengo empowers businesses to engage their contacts effectively by sending a series of automated messages over time. This strategic approach helps guide contacts through the sales funnel, enhancing conversion rates and nurturing relationships.

How to create Drip Campaign

• Navigate to Tools >> Drip Campaign

Click on Add and name your Drip Campaign

• Select the flow you want to send on your Drip Campaign and set the time they should be sent

The above setup shows

• Message 1 will be sent one hour after the contact was subscribed to the Drip Campaign
• Message 2 will be sent one hour after Message 1 is sent.

How to subscribe a contact to a Drip Campaign

You can subscribe a contact to a Drip Campaign in your automation/Flow using the Subscribe to Drip Campaign Action

Subcribe contact to Drip Campaign in the Inbox

How to unsubscribe a contact from a Drip Campaign

Unsubscribe the contact from your Drip Campaign in your automation/Flow using the ‘Unsubscribe to from Drip campaign’ Action

Remove the Drip Campaign from the contact in the Inbox